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Três maneiras para melhor promover o turismo em Portugal
Traduzir literalmente do português para o ingles não é solução. Os Americanos têm um ingles simples, direto e sem floreados.
May 19, 20172 min read
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How can a travel destination use social media to help sales?
The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you...
May 18, 20172 min read
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4 tips to be a great public speaker
A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axio
May 10, 20171 min read
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Should I Hold a Press Conference?
Good question! Most often, no – don’t hold a press conference. But if you have to, here are seven Tips. So, you have read about the...
May 4, 20172 min read
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What about Olivença?
Spain is again rattling sabers over Gibraltar. The rocky outcrop was taken in 1704, and Spain ceded it to Britain under the Treaty of...
May 3, 20171 min read
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How to Write a Communications Plan
A Communications Plan Can Mean The Difference Between Attaining Your Marketing Goals Or Going Unnoticed.
Apr 27, 20171 min read
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6 Questions New Hampshire Nonprofits Should Ask Themselves about Marketing
Learn the 6 marketing questions every New Hampshire nonprofit organizations should have answers too.
Apr 20, 20172 min read
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Springtime for Hitler and Marketing?
Know when to stop. If you are in hole, don’t dig it deeper – stop, think it through and pivot back to a safe talking point. The more you dig
Apr 15, 20172 min read
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6 PR lessons from United’s not-so-friendly skies
1. Everyone is a citizen journalist today. Before you send in Jack Bauer to pull some guy off an aircraft, remember that dozens of lenses ar
Apr 14, 20172 min read
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Americans Flock To Portugal | Emulate Their Marketing Success
Portugal is having an amazing year in the US. The European nation is set to have a 22% increase in American guests for 2016, setting a...
Apr 13, 20171 min read
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The death of giants and endless churn of marketing
Sears was once where American shopped, and this month it leadership bailed. Once the marketing gem in the retail crown, Sears was the...
Apr 6, 20172 min read
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Art defines New Hampshire
Art is a big deal, it is who we are and a point of pride for the state. New Hampshire today is defined by the arts, and we need to invest mo
Apr 5, 20172 min read
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Why School Administrators Should Continue To Be Afraid ... Very Afraid
There many examples of how not to handle these situations. Many administrations have chosen to keep their heads down, praying that nothing
Mar 30, 20172 min read
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Capital Arts Fest to connect, create and celebrate the culture of NH’s state capital on May 6th
The Capitol Arts Fest will be headlined by two free performances by the nationally acclaimed Squonk Opera. They’ll perform two 30-minute sho
Mar 29, 20176 min read
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Why Blogging is a Direct Response Marketing Tactic That Works
Blogs. The work of some guy in his PJs? Wrong. Today many dynamic websites are built on blog platforms such as Typepad and SquareSpace....
Mar 24, 20171 min read
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You may be getting the whole online thing backwards…
So you spent a lot of money on that new website. And it looks great! So why are you sending people away? Yes, that is exactly what you...
Mar 21, 20172 min read
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Rebuilding Concord's Main Street
With the project finished on time and on budget, attitudes in the downtown area towards the project were positive. Many who were unsure of i
Mar 16, 20172 min read
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Is It Worth the Effort and Expense to Send Out Press Releases?
What is a press release good for? Press releases still have relevance if you follow these four best practices.
Mar 14, 20172 min read
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When It Comes To Marketing, Tragedy is a Brand Killer Not a Strategy
And have a plan. It call comes back to what you are trying to do online – not how cool you think you are. You want to connect and share, no
Mar 10, 20172 min read
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Getting New Hampshire Covered
The Covering New Hampshire outreach effort was a success not only because of the enrollment numbers, but because it was effective in educati
Mar 9, 20172 min read
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