SEO, what it means to blog for eyeballs
Use your time to tell stories through blog posts to get SEO
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Jun 22, 20176 min read
Understanding the US traveler - only 36 % of Americans hold a valid passport
U.S. travel to international destinations increased 9% in 2015 over all, but rose more than 18% to Portugal.
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Jun 16, 20172 min read
A importância da criação de uma marca
Para a construção de uma marca é necessário estudar o mercado, estudar a psicologia do consumidor – no caso do turismo, estudar a psicologia
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Jun 15, 20174 min read
What is changing in travel? New Trends to watch!
Louis Karno 2017 Travel Forecast
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Jun 8, 20172 min read
Consumer trends and online channels on tourism
It’s important to start by saying that Millennials live by the rule of “if it’s not on the internet, then it doesn’t exist”. And it applies
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Jun 1, 20172 min read
How to attract media to social media posts?
Most people, including journalists, use social media to connect with friends and family, so unless you know a journalist personally, you sho
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May 30, 20171 min read
Sometimes you just want to hide in the bushes....
Sometimes you just want to hide in the bushes. When everything goes wrong, you want to stick your head in the sand and wait for the storm to
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May 24, 20172 min read
What is a press release good for?
And for every newsworthy release there are 100 terrible ones today. Add to that many in the media scan their emails because of the prolifera
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May 19, 20172 min read
Três maneiras para melhor promover o turismo em Portugal
Traduzir literalmente do português para o ingles não é solução. Os Americanos têm um ingles simples, direto e sem floreados.
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May 18, 20172 min read
How can a travel destination use social media to help sales?
The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you...
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May 10, 20171 min read
4 tips to be a great public speaker
A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axio
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May 4, 20172 min read
Should I Hold a Press Conference?
Good question! Most often, no – don’t hold a press conference. But if you have to, here are seven Tips. So, you have read about the...
291
May 3, 20171 min read
What about Olivença?
Spain is again rattling sabers over Gibraltar. The rocky outcrop was taken in 1704, and Spain ceded it to Britain under the Treaty of...
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Apr 27, 20171 min read
How to Write a Communications Plan
A Communications Plan Can Mean The Difference Between Attaining Your Marketing Goals Or Going Unnoticed.
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Apr 20, 20172 min read
6 Questions New Hampshire Nonprofits Should Ask Themselves about Marketing
Learn the 6 marketing questions every New Hampshire nonprofit organizations should have answers too.
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Apr 15, 20172 min read
Springtime for Hitler and Marketing?
Know when to stop. If you are in hole, don’t dig it deeper – stop, think it through and pivot back to a safe talking point. The more you dig
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Apr 14, 20172 min read
6 PR lessons from United’s not-so-friendly skies
1. Everyone is a citizen journalist today. Before you send in Jack Bauer to pull some guy off an aircraft, remember that dozens of lenses ar
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Apr 13, 20171 min read
Americans Flock To Portugal | Emulate Their Marketing Success
Portugal is having an amazing year in the US. The European nation is set to have a 22% increase in American guests for 2016, setting a...
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Apr 6, 20172 min read
The death of giants and endless churn of marketing
Sears was once where American shopped, and this month it leadership bailed. Once the marketing gem in the retail crown, Sears was the...
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Apr 5, 20172 min read
Art defines New Hampshire
Art is a big deal, it is who we are and a point of pride for the state. New Hampshire today is defined by the arts, and we need to invest mo
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