The Day Edward L. Bernays turned 100
A few years earlier, the Boston PRSA Chapter had enlisted me to help promote the 100th birthday of Dr. Bernays.
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Apr 5, 20182 min read
Making bacon… a health food for breakfast
Bernays was never one to let the tradition stop him … he saw bacon and eggs for breakfast as a natural way to sell bacon – and his trigger w
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Mar 29, 20182 min read
Brewing the beverage of moderation
Edward Louis Bernays was born in 1891 to an Austrian-American family. His parents were Ely Bernays and Anna Freud Bernays – and yes...
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Mar 22, 20182 min read
Opening the door to the dark side of marketing
Bernays rarely told this side of the story – as he must have come to see the horrible damage and death this would cause. He said he regrette
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Mar 17, 20183 min read
What I Learned from Edward L. Bernays - the man who coined the term "Public Relations"
Dr. Bernays was a little hard to imagine. He had witnessed almost a century of history. He was a small man, and seemingly always wore the sa
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