The Danger of Speaking off the Record
Deadlines, Timing and Follow-Ups
How to write a kick-ass pitch letter and LTE
How to write a news release that gets results
How to write and place an op-ed piece
The little miracle of marketing Portugal to America
Are the media biased? Yes, but so are we….
PRSA International Conference to Feature workshop on Portugal with Jayme Simoes
Fake News? No, not really....
Culture defines a place, so why not share that good news?
What is changing in travel? New Trends to watch!
Sometimes you just want to hide in the bushes....
What is a press release good for?
How can a travel destination use social media to help sales?
Should I Hold a Press Conference?
Is It Worth the Effort and Expense to Send Out Press Releases?
How Portugal became the hottest destination in Europe
Is the press release dead?
Crisis Communications: The Day That Sean Spicer Got It Right