The Affordable Care Act (ACA), enacted in 2010, stands as a pivotal moment in the quest for equitable healthcare coverage across the...

In the midset of a tourism boom, sustainable travel destination benefits greatly from having a strong brand. Those that fail to build a...

In the modern and changing landscape of marketing and communications, businesses often leverage a combination of strategies to enhance...

This was a busy week in Concord, NH. With controversy and discussion around using public money to build a new golf course clubhouse, as...

The New Hampshire primary was traditionally the first primary in a presidential election cycle. As such, it held a significant symbolic...

In recent years, health equity in the United States has gained attention, but societal-level discussions on this topic have been...

Marketing a product or service during uncertain times and to a divided nation can be a challenging task. So, here are some strategies...

Healthcare involves advocating for the rights and needs of patients within the healthcare system. It aims to ensure access to quality...

Blogging can be a powerful marketing tool for many reasons. Blogging continues to hold significant value, and it remains an effective way...

The flag is a symbol of a nation. You see flags at the Olympic Games, in front of government buildings and in backyards for national...

Call your local doctor to book a checkup. And it starts.... The voice mail, the long wait to talk to a human, and the long wait for an...

The times are a changin. So many people suffer with short tempers these days, as so many businesses have failed to offer a basic level of...

Well, we need to start with where we are now. In a perceived post-pandemic era, travel boomed. Undaunted by massive jumps in fuel, air,...

When news comes of yet another shooting, so many of us ask “when will this stop?” In communications, we look for common ground. The place...

The times they are a changin'. And we have to change too. Not change the rules of how communication works, but rather look at what tools...

Myths. Legends. They are part of our self-awareness, our sense of place, our sense of being. The ancients looked at the stars and came up...

When Covid first hit, a European politician framed the issue in a clear headed way. Portuguese Prime Minister Antonio Costa said that the...

Every year Louis Karno shares its prediction for the travel market for the coming year. So, 2022 is a real challenge, but a few things...

Robin Schell That was the topic of the panel presented prior to the Yankee Chapter of PRSA (Public Relations Society of America) annual...

Words are tools, and they can be weapons. I build my business with words, and words can be keys to understanding — and open doors and...