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Southwest Airlines Is Losing Its Soul—And Its Competitive Marketing Edge
For decades, Southwest Airlines was the quirky, customer-friendly carrier that rewrote the rules of air travel . It won over millions of...
2 hours ago3 min read
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Summer of Canadian Discontent: How Tourism Boycotts Will Impact New Hampshire
This summer may not see the usual Canadian crowds lining up for lobster rolls or strolling through Portsmouth streets, catching some...
6 days ago2 min read
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O Canada: The Courage of a Friend Betrayed
I write this from Canada , our neighbor to the north. Over the past six years, I have spent a great deal of time here , both for work and...
Mar 193 min read
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Communicating in the Most Difficult of Times
We can get through this For nonprofits, service organizations, and those working to help others , these are some of the hardest times we...
Mar 133 min read
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Hate Isn’t Innate: How Communication Can Help Unlearn Prejudice
Hate isn’t something we’re born with. It’s something we learn. From the earliest stages of life, we come into the world without biases,...
Mar 82 min read
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A Dark Side of Tourism: How Overcrowding Threatens Portugal's Future
As a kid, I was captivated by Arch Oboler's radio play " The Laughing Man " a masterful example of radio horror that delves into...
Feb 264 min read
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Bridging Divides: A Workshop for Meaningful Connection Across Differences
In today’s world, polarization and outrage dominate the discourse, leaving individuals and organizations struggling to navigate difficult...
Feb 62 min read
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Why We Tune Out the News and What It Means for Society
For many, the news has become a source of anxiety, frustration, or even outright fear. It’s no surprise, then, that more and more people...
Jan 283 min read
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3 ways the "New America" will impact international travel
As Americans have re-elected Donald Trump, it’s important to assess how this development may affect Europe and its tourism industry. Here...
Jan 141 min read
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It is time to talk about the cost of health care
The rising cost of health care continues to be a significant barrier for many in New Hampshire, with ACA Marketplace insurers proposing a...
Dec 31, 20241 min read
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Travel Trends for 2025: What to Expect
As we approach 2025, travelers have a lot to look forward to. The global travel landscape is shifting, with a growing focus on more...
Dec 17, 20243 min read
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The Road Ahead for SEO: How AI and Content Strategy Are Shaping the Future
Tips for Leveraging AI, Content, and Email Marketing Together
Focus on Intent-Based Content: Produce content that answers specific user que
Dec 3, 20243 min read
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Now what? Subscribe to a newspaper!
Read a newspaper as a symbol of rebellion. Show your support for the media by trusting and investing in them.
Nov 22, 20242 min read
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The Parable of Job: Embracing Unanswered Questions in Hard times
In times of deep struggle or loss, many of us find ourselves asking, “Why did this happen?” And sometimes, no one can offer an answer...
Nov 12, 20242 min read
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Why Lies Are Just Bad Communication
Lies are often seen as a way to avoid conflict, protect someone’s feelings, or gain an advantage in an election. But, at their core, lies...
Nov 5, 20242 min read
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How to Navigate Difficult Conversations: A Comprehensive Guide
Difficult conversations are an inevitable part of life, whether at work, at home, or in social settings. They can be uncomfortable,...
Oct 24, 20243 min read
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Why We Don’t Celebrate Columbus Day: A Reflection on History and Progress
For many years, Columbus Day has been celebrated in the United States as a way to honor the "discovery" of the Americas. However, as our...
Oct 14, 20243 min read
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The Quiet Resilience and Belonging of Being Portuguese
If being Portuguese has taught me anything, it is the art of survival. As Pessoa wrote in Livro do Desassossego , "Life itself is dying,...
Oct 5, 20242 min read
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The Hidden Costs of "Must-See" and "Bucket List" Travel: A Case Study of Portugal
In the age of social media, travel has become a race to tick off "must-see" destinations and complete "bucket lists." While this trend...
Sep 13, 20243 min read
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PR: How to Communicate effectively during uncertain times
As the times are changing, it is difficult to predict what will happen next. Effective communication is essential in uncertain times like...
Sep 5, 20242 min read
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